The Importance of the Right Headshot
A headshot is an opportunity to define yourself to the world. In today’s ever-changing economy it’s critical to be adaptive. Communication with your peers and key opinion leaders is necessary.
What better way to say that you’re back, or that you’re pivoting, or that you’re still relevant than with an updated and impactful headshot.
At Headshot Honchos, we make sure that you’re the head honcho.
Low Key Lighting
Low key photography uses shadows and light to draw the viewer in. The lighting creates a comforting warm feeling. The subject looks both powerful and approachable — two valuable concepts to convey in an effective headshot.
This technique works exceptionally well for executive portraits, actor headshots, and anyone who wants their image to convey quiet authority. The darkness isn’t emptiness — it’s intention.
Rembrandt Lighting
The lighting style where the nose and cheekbone create a framing shadow under the eye is known as Rembrandt, after the Dutch Golden Age painter who made the dramatic look famous.
This classic technique adds depth and dimension to a face, creating a sense of gravitas that flat lighting simply cannot achieve. It’s one of the most recognizable lighting patterns in portrait photography, and for good reason — it works.
Why It Matters
Every year you should update your headshot. It is the most powerful piece of marketing material you own. Your headshot appears on LinkedIn, your company website, press features, conference bios, and more. It’s often the first impression you make — before a handshake, before a word is spoken.
A professional headshot isn’t vanity. It’s strategy.
